This page provides comprehensive information about how we use cookies on our website to enhance your browsing experience, improve website performance, and deliver personalized content. Cookies are small text files that are stored on your device when you visit our site. They help us understand how visitors interact with our website, allowing us to offer a smoother and more efficient user experience. In the table below, you will find detailed information about each type of cookie we use, their purpose, and how long they remain on your device. We are committed to respecting your privacy and providing transparency about the data we collect through cookies. For more information on how we handle your personal data, please see our Privacy Policy.
Essential
Essential cookies enable basic functions and are necessary for the proper function of the website.
| Cookie ID | Purpose | Duration |
|---|
| wpconsent_preferences | This cookie is used to store the user's cookie consent preferences. | 30 days |
Statistics
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Google Analytics
Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Learn more| Cookie ID | Purpose | Duration |
|---|
| _gat | Used by Google Analytics to throttle the request rate. | 1 minute |
| _gid | Registers a unique ID used to generate statistical data on how visitors use the website. | 24 hours |
| _ga_* | Used by Google Analytics 4 to persist session state. | 2 years |
| _ga | Used to distinguish unique users by assigning a randomly generated number as a client identifier. | 2 years |
Google Tag Manager
Google Tag Manager simplifies the management of marketing and analytics tags on the website without code changes.
Learn more| Cookie ID | Purpose | Duration |
|---|
| td | Used by Google Tag Manager to control the loading of tags. | Session |
| cookiePreferences | Stores the user consent preferences set via the cookie banner. | 1 year |
Metricool
Metricool is a web analytics tool used to measure traffic and audience behavior on the website.
Learn more| Cookie ID | Purpose | Duration |
|---|
| beacon_metricool | Used by Metricool to identify the visitor and collect anonymous statistics on website usage. | 1 year |
Microsoft Clarity
Clarity is a web analytics service by Microsoft that tracks and reports website usage via session recordings and heatmaps.
Learn more| Cookie ID | Purpose | Duration |
|---|
| _clck | Persists the Clarity User ID and preferences, unique to the site, across page loads. | 1 year |
| _clsk | Connects multiple page views by a user into a single Clarity session recording. | 1 day |
| CLID | Identifies the first-time Clarity saw this user on the current device/browser. | 1 year |
| ANONCHK | Indicates whether MUID is transferred to ANID, a cookie used for advertising. | 10 minutes |
Marketing
Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.
Facebook Pixel (Meta)
Facebook Pixel is a web analytics service by Meta that tracks and reports website traffic for advertising purposes.
Learn more| Cookie ID | Purpose | Duration |
|---|
| _fbp | Used by Meta to deliver a series of advertisement products such as real time bidding from third party advertisers. | 3 months |
| fr | Used by Meta to deliver, measure and improve the relevance of ads. | 3 months |
| _fbc | Used by Meta to store the last Facebook Click ID for ad conversion tracking. | 3 months |
Google reCAPTCHA
Google reCAPTCHA helps protect the website from spam and abuse by verifying user interactions through challenges.
Learn more| Cookie ID | Purpose | Duration |
|---|
| _GRECAPTCHA | Used by Google reCAPTCHA to identify bots to protect the website from spam and abuse. | 6 months |
Functional
Functional cookies enable enhanced features such as live chat support, remembering your preferences and improving your experience on the site.
Chatwoot (Live Chat)
Chatwoot is a live chat widget that allows visitors to message the business directly from the website.
Learn more| Cookie ID | Purpose | Duration |
|---|
| cw_conversation | Stores a token identifying the visitor's live chat conversation so it can be resumed across page views. | 1 year |
